You could imagine my surprise when I opened a recently arrived Fed-Ex package to find a boxed toy. My first thought was “who would send me a toy?” Then I turned it over to see what was inside and staring back at me was something so eerily familiar it that it gave me goosebumps. It was me!
My mind started racing back in time until it hit on something C.C. Chapman said to me a few weeks earlier: “You’ll be getting something in the mail that I think you’ll get a kick out of.” Oh, I got a kick out of it alright, so much so, that I opened the package right away, dismissing any thought of perservation. I tore into the package like a hungry kid in a candy store. I mean, you get your own action figure and you want to play with it, no?
There was a note inside explaining the deal: CMT is launching a new block of programming they wanted to spread the word about called Adventure Country which is premiering on April 9th. Included in the block are two shows called Danger Coast and Gator 911, both about people who risk their lives in order to save others, whether human or reptile. My action figure was based on one of the shows. How cool is that?!
I’ve never watched any shows on CMT, I guess I assumed it was mainly country music, but obviously it’s a lot more. I’ll have to tune in to this show and see what it’s all about. From the promotional videos that were included in the flash drive, they seem really interesting. One featured a man stranded at sea, another featured a trapped nine foot alligator. In both cases, the hosts had to figure out how to get the subjects to safety without hurting them or harming themselves. I also loved that one of the videos included one of the hosts talking directly to me. No joke, he said “Hi Zadi…” Pretty cool. Marketers take note: action figures with personalized videos are definite wins.
If you want to check out what this is all about, you can head over to welcometoadventurecountry.com. Big thanks to CMT for giving me something to check off my bucket list. Sweet!
And if you’ve ever wanted your own custom action figure (someone asked me on Twitter), you can go to thatsmyface.com, but there are a few others as well!
Tara Brown April 4, 2010
Can we order a Zadi doll? I think you should hang out with my Debbie Harry Barbie doll. So many adventures to be had!
Zadi April 4, 2010
You have a Debbie Harry doll?! Nice! :)
action figures April 4, 2010
Congratulations… I wonder when will be the way when they’ll make one out of me… it seems to have some articulation going on but how tall is your figure? By the way check some of the history behind the action figure.
C.C. Chapman April 5, 2010
Sorry I could only tease you at SXSW about what was coming, but I’m glad that you were excited when we got there.
CMT has been great to work with on this project and me and the entire Campfire team are psyched to know that you appreciated it and got excited by it. Hope you get a chance to check out the show when it premieres and curious to see what your community thinks of it as well.
While we can’t turn everyone into an action figure, if after reading this YOU would like to be another celebrated resident of Adventure Country you can go to http://www.welcometoadventurecountry.com and through the power of Facebook Connect be the newest resident. Have fun!
sunjana1 April 5, 2010
What’s next? Robot Chicken? ;-)
Dana April 28, 2010
CMT is mainly a country music station with glorified country styled programming like Trick My truck, which tricks out big rigs. I’m really not a country fan and I find it curious that if you are not either why theyd want your input but good luck.